The 38% Stake Bezos Is Taking in Liverpool FC
Jeff Bezos, the founder of Amazon, is joining a group of investors to buy a 38% stake in Liverpool FC. The group is called 1892 Holdings and purchased this stake from Fenway Sports Group. Think of it like buying a big slice of pie but not the whole thing. FSG still owns the majority and keeps control of the club. Early reports said the stake was about one-third but it was later confirmed closer to 38%. This makes it a minority investment meaning Bezos and his partners own a significant piece without taking over completely. The deal includes an option allowing the consortium to become majority shareholders within 12 months. The consortium is led by Amit Bhatia, a former Queens Park Rangers co-owner who is set to become vice-chairman of Liverpool FC. Investors are eyeing the move as part of a broader trend of institutional backing in major assets.
Why Liverpool FC Is Valued at $6 Billion or More
At $6 billion, Liverpool FC carries a price tag that would make most people’s jaws drop. But the number actually makes sense once you look at the facts.
Forbes valued the club at $6.2 billion in 2026. CNBC put it at exactly $6 billion.
Forbes valued Liverpool at $6.2 billion. CNBC landed on exactly $6 billion. Either way, the number is staggering.
Liverpool ranks fourth among the world’s most valuable soccer clubs. The club’s brand alone grew from €345 million in 2014 to €1.38 billion in 2024.
Revenue hit $904 million. Market cap is a quick way to compare Liverpool’s size to other clubs and companies.
FSG bought Liverpool for roughly $500 million in 2010. That investment grew nearly 14 times over. The club’s valuation marked a 15% rise year-over-year.
Strong brands and big revenues command big prices. The club’s value is supported by three distinct revenue streams, with broadcasting alone accounting for $2.1 billion.
Who Else Is in the Consortium Buying Into Liverpool?
While Jeff Bezos has grabbed most of the headlines, he is actually just one piece of a much bigger puzzle.
The buying group is called 1892 Holdings. British-Indian businessman Amit Bhatia leads it.
He has family ties to steel billionaire Lakshmi Mittal and previously worked with Queens Park Rangers.
Facebook co-founder Eduardo Saverin is also involved through EE Capital, a family office he runs with his wife Elaine.
Mittal Family Trusts are reportedly contributing too.
Think of it like a group project where everyone chips in. Bezos brings serious money but does not run the show. Saverin himself is worth around $36 billion according to Forbes, making him a significant financial force within the consortium. The consortium acquired a 38 per cent stake in Liverpool as part of the deal.
Bezos’s rise to vast wealth began from a middle-class upbringing and was driven largely by his work founding and growing Amazon.
How Much Control Does FSG Actually Give Up?
FSG is keeping the keys to the car but letting the new investors ride along. The club’s day-to-day running stays with FSG.
So what does FSG actually give up? Three things stand out:
- Part of its ownership stake — roughly 30 to 38 percent goes to the new group
- Some economic upside — future profits get shared with new partners
- Some board influence — certain investors gain seats at the governance table
FSG still controls transfers and leadership decisions. The new investors bring money and a voice — not a takeover. Corestone Capital Advisors introduced the parties and facilitated the engagement that ultimately brought this consortium together. FSG appointed Morgan Stanley and Goldman Sachs to lead its search for outside investment following the financial pressures of the pandemic. The new partners will expect asset-based fees and returns aligned with their investment.
Could Bezos Eventually Become Liverpool’s Majority Owner?
Keeping a minority stake and handing over the steering wheel are two very different things.
Right now Bezos holds a small slice of Liverpool.
But one report says the deal includes an option to buy a majority stake within 12 months.
That is not a guarantee.
Think of it like a coupon that expires.
The group can use it or ignore it.
FSG must also agree to sell more equity.
Regulatory approvals and a valuation around $8 billion add more steps.
Majority ownership is possible but far from automatic.
The consortium, named 1892 Holdings, takes its identity from the year Liverpool Football Club was founded.
FSG has retained complete operational control since acquiring Liverpool in 2010.
Central bank independence and market expectations can influence the timing and financing conditions for such deals.
